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Organisation: motasdesign
Name: Sol Kawage
E-Mail: sol@motasdesign.com
Category: Wayshowing

Name of Project: Ski resort wayfinding system

Description of Project: The Skicircus Saalbach Hinterglemm Leogang Fieberbrunn is a vast ski resort in Austria, extending over an area of around 30 square miles, which has grown over time by consolidating a series of smaller resorts. The 350,000 visitors to the Skicircus each year were facing many navigational challenges and we were hired to improve their experience with a new wayfinding system: better orientation, more safety, accessible information and more freedom to explore, without language barriers. The division in zones and the traffic sign logic were the groundwork for the new concept. Analysing each element of the information landscape to consider how it could be improved, applying our expertise as typographers and information designers, iterating possible solutions and testing them was the core of our design process. The result was a modular system of user-centered graphic devices to maximise orientation, safety and minimise stress and uncertainty: slope markings, directional signs, panoramic map information points, and entrance portals to cable cars and lifts.

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